For the VP who approves the pilot

Pilot one property, then roll out.

You put one community on Clutch beside the rest on what you have, and the same public grader scores both.

Paste one community's address. Clutch shows its letter and the full report, with no account.

Harbor Residential's 24 communities in the Clutch app, each with its letter from the public grader; Harbor Point in Wilmington reads C. Dana asks Clutch to rebuild Harbor Point as an agentic site. The draft lands in Harbor Residential's design with two prices left as questions, is graded on publish at find 100, understand 100, act 100 and performance 99, and Harbor Point's letter goes from C to A among the rest.

One community rebuilt from the site it has. The same grader that scores the other 23 drew its letter.

IT and security

Your IT team makes one DNS change per site.

DNS is the setting that points your address at the new site. Hosting and the certificate come with the site, on Cloudflare's edge.

A pine tile moving from one slab to the other: the one DNS change
Your DNS · Clutch

A real estate search click cost 27% more than the year before, the largest rise in the 2026 report.

27%

WordStream and LocaliQ, Google Ads benchmarks, Apr 2025 to Mar 2026

About 900 real estate campaigns; the median cost per click was USD 3.22, up 27.27% year on year.

Apartments and rentals cost USD 99 a lead in the same report.

A community site you own is the one channel that does not charge per click.

The path from one community to the portfolio has three steps.

1. Grade one community

Paste the community's address; the letter and the report need no account.

2. Build a draft

Clutch builds the draft from the site you have, in your brand; the agent asks when a fact is missing.

3. Publish many sites

One call publishes up to 50 sites, each graded first. Your brand is saved once as a workspace skill.

Clutch answers four migration questions with you, not on this page.

  • Content migration of pages, photos and floor-plan data.
  • PMS and feed re-connection.
  • Redirects and search continuity.
  • Your agency's contract terms.

Clutch grades one of your community sites.