Google Analytics is a web analytics service that tracks and reports website traffic.
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The Google Analytics Library in Clutch makes it easy to add analytics and event tracking to your site using Google Analytics 4 (GA4) or Google Tag Manager (GTM). It provides ready-to-use components and actions that integrate seamlessly with your layouts and pages.
This library simplifies the setup of analytics tracking in modern web projects by:
GoogleAnalytics
component to enable GA4 tracking.GoogleTagManager
component to integrate with GTM.sendGoogleAnalyticsEvent
action.Integrating Google Analytics or Tag Manager manually in React/Next.js projects often requires boilerplate setup and script injection. The Clutch Google Analytics Library removes that complexity by offering a declarative, component-based approach to:
It's built to reduce friction and make analytics accessible for both developers and designers working in Clutch.